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Would you like to know if your doctor is getting paid by drug companies to promote their drugs? Now you can find out.
Type 2 diabetes, like many health conditions, can’t be treated with a one-size-fits-all solution. Numerous factors inform which therapies and treatments will be most effective for the individual.
Ever wonder if exciting new medical treatments or encouraging wellness breakthroughs are the real deal?
Does your wellness business serve older adults? Here’s some good stuff specifically for LGBT seniors.
It’s all here: thrilling (true) stories of champions and almost-champs, fraudsters and mystery…
Being Fat Is Like…
Interesting to compare the UK’s weight loss advertising rules to the voluntary (!) US guidelines. Actually, these would apply to any health claim, not just weight loss.
If you or your clients are vegans, vegan wannabes, vegetarian, or just want to learn more about plant-based eating, this is definitely for you. Or if you have clients that deal with obesity, heart disease, diabetes or arthritis (to name a few), then you might want to have a look. The claim is simple: battle back [...]
In the US, weight loss businesses are subject to Federal Trade Commission voluntary guidelines for weight loss providers and guidelines on the use of product endorsements. And just added (March 2013) – official social media guidelines (start with Example 14 in the Appendix) and this easier-to-follow although slightly snarky example for marketing weight loss programs on Twitter.
Overused medical tests – the latest list, and it’s perfect content for your customer newsletter! And you can do your part to reduce unnecessary healthcare costs, too.
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