The Radial Group provides management training on sales, marketing, operational and financial expertise for health and wellness businesses. We offer workshops and seminars, audio courses, how-to guides, newsletters, surveys, books, workbooks, coaching and consulting. Customers include wellness centers, health clubs, gyms and fitness centers, weight loss, weight management and diet programs, healthcare providers, lifestyle and personal development programs, and workplace wellness and corporate wellness providers, physicians, dietitians, physical therapists, chiropractors, physiatrists, personal trainers, mind/body studios, alternative, holistic and complementary medicine, retailers, massage therapists and life coaching.
Need to convince investors that your health, wellness or fitness business is a good bet? Ten building blocks for your pitch:
Too many fitness and yoga franchises stick their unlucky owners with a failing business and an expensive lease plus bank and credit card debt. These five criteria help sort the winners from the losers.
Health and wellness really is different–even when it comes to time management! These four strategies tackle the most common schedule management challenges for health and wellness professionals:
Brag on your wellness business like Warby Parker! It’s a great way to keep clients in the inner circle about what’s going on.
We’ve shared opportunities in the past for wellness businesses to host free viewings of high-profile documentaries like this one and this one. Some of you wanted more examples of how to extend these invitations so that you can use these events to attract like-minded potential clients.
Four different clients have called me to talk about how best to present corporate wellness ROI for the employee wellness programs they sell. Since it seems to be the season of wellness ROI, I’ve excerpted some key points from the ROI chapter in our upcoming book “The Step-by-Step Guide to Corporate Wellness Proposals That Close [...]
This guide helps wellness businesses prioritize 2013 marketing initiatives while avoiding overhyped marketing trends.
Self-score this year-end diagnostic to assess online marketing effectiveness at your health club, yoga studio or wellness business.
Is your fitness or wellness business negotiating a new lease and buildout or renewing your lease? This guide helps you protect your bottom line, plan your cash flow, and get the best terms possible.
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