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Online Marketing: How Smart Wellness Businesses Do It

The latest on best-in-class online marketing practices for wellness businesses, combed from a long list of marketing ROI studies.

Video Marketing: Insider Tips For Health, Wellness and Fitness Businesses

Video marketing helps people imagine their experience with your health club, yoga studio or wellness center. Done well, it’s a great way to get people to take that first step through the door.

Content Marketing: The Health & Wellness Checklist For Health Clubs, Yoga Studios and Wellness Centers

Surprised to find out how much writing online marketing for wellness businesses involves? These reminders help you write to the strengths of your email, social and website channels.

How To Get Online Reviews From Fitness, Nutrition and Wellness Clients

How to make online customer reviews part of your fitness, nutrition, yoga business marketing plan.

Pinteresting! But Will It Win New Members & Clients For Your Wellness Business?

New social media darling Pinterest: what it is, where it fits in your wellness business marketing strategy, and how to use it.

Google Plus For Wellness Businesses: Like It – Or Ignore It?

Google+ overview: what it is, when it matters and what wellness businesses and wellness professionals should do with it right now.

LinkedIn For Fitness, Nutrition, Wellness, Healthcare Professionals: Your Personal Brand’s One-Stop Shop

Beginner and advanced LinkedIn tips enhance the visibility and importance of your personal brand as fitness, wellness or healthcare professional and advance your career and professional goals.

Bad Online Customer Reviews: 12 Do’s & Don’ts For Health Clubs, Yoga Studios & Wellness Centers

Your health club’s got a nasty online review from an unhappy member. Should you ignore? Call your lawyer? Or respond? Could it have been prevented? These do’s and don’ts help you navigate these tricky waters.

Social Media For Wellness Businesses: Comparing Facebook, Twitter, LinkedIn, YouTube And Blogs

Why social media isn’t a silver bullet for health clubs, yoga studios, wellness centers – plus a side-by-side comparison of which social media tool’s best for what purpose.

Eight Web Trends That Matter To Wellness Businesses

Top web trends for health clubs and fitness businesses, yoga studios, wellness centers and other health & wellness businesses.