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A trusted business advisor.
You need someone you know is on your side.
We help you tackle your entire business plan, with far more ideas than
you’ll have alone. We help evaluate conflicting advice and ideas. We
explain hidden agendas, internal politics, how business decision-makers
think. Learn the differences in how owners, investors & lenders think.
Get objective, experienced advice.
It’s hard for family and friends, even business partners to give objective
advice. They may not have the right experience. They may worry about
appearing uninformed or offending you. Your business benefits from
balanced advice from someone whose only interest is seeing your vision turn
into reality.
Protect your business interests.
Be ready to protect your business interests. Every business has to ensure
its own survival. Don’t expect customers or suppliers to look out for your
interests or to be “fair”. Analyze motivations and the pros/cons of
negotiating tactics. Walk through scripted role-plays for challenging
situations so that you get it right the first time.
You don't know what you don't know.
You're a healthy living expert.
You probably aren’t a business management
expert. Learn from our firsthand experience about what works and what
doesn’t. Our experience is backed up with advanced degrees and thousands
of hours of study and research. Find your unique sales & marketing voice.
Every wellness business must market. But cold calls and dubious sales pitches
don’t work. What does? A big-picture sales approach based on customer
needs, with marketing tactics that match your team's
temperament and capabilities.
Get the day-to-day operations right.
Pick the right CPA, lawyer, web developer and more. Learn how to get the
basics in place on fair terms, at fair prices. Learn what to do yourself,
when/where to get outside help. Get help prioritizing all your new-business
to-do’s.
Getting smarter faster pays off.
Avoid reinventing the wheel.
Learn from the experiences of other businesses. Use what works and edit out
the administrivia & bureaucracy. Do not start from scratch. Solid business
principles exist in sales, marketing, operational and financial management.
They'll work for your business too.
Don't learn everything the hard way.
Experience is a very effective teacher… but the education is expensive and
time-consuming. Business coaching accelerates your learning process. You
find out fast about the best practices for growing and managing your business.
You skip the mistakes along the way.
Getting smarter faster pays off.
If your business generates $5000/month in revenues and you avoid 30 days of
wasted time on a project, that’s an extra $5000 this year alone.
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