Greetings, y'all:
1) Below: you've got great news - so why are employees less than
thrilled? We'll tell you what's going through their minds.
2) Love it: "Why is it that most drugstores make the sick
walk to the back of the store to get prescriptions while healthy
people can buy cigarettes at the front?", from a blog I saw
recently. Good question!
If you've got other good questions, email me and I'll share
them in the newsletter.
3) Grants: non-US health policy researchers should apply
by Sept. 5, 2008 for
the highly-regarded
Harkness fellowships from the Commonwealth Fund.
Enjoy,
Leslie Nolen, President
The Radial Group
Sales, marketing and business strategies for health & wellness
Dallas, TX
It's Good News! Why Aren't They Excited?
At one point or another most leaders decide that it's time to
make a major change in their wellness businesses - one that
opens the door to huge opportunities.
You may decide to focus on a whole new philosophy - say,
whole-person wellness rather than just physical fitness. Or
perhaps you decide to create and sell comprehensive wellness
programs to employers when all you've done in the past is offer
traditional gym memberships.
When we say major, we mean a change so big that it requires
entirely new ways of selling and marketing your services,
bringing in completely new ways of thinking about your business,
adding brand-new types of expertise to your team that you've
never had before.
You're convinced of the need for the change. However, your
employees will lag behind you in their understanding and
acceptance. That's not shocking. You've given it a lot more
thought than they have. And it's likely that a change this big
will affect their day-to-day jobs in ways neither of you fully
realizes yet.
Here's what to expect once you announce the new direction:
Continue to full article...
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You know healthy living. We know healthy businesses.
Radial connects wellness leaders with the know-how to build strong
and personally satisfying businesses that make a difference in people's
lives.
Get the know-how to start, fix or grow your wellness business from
our seminars, publications and coaching. Go online for weekly business
tips plus expert advice on sales, marketing, finance and more.
Read more at
www.RadialGroup.com.
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