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Most professionals ignore their personal brand.  In larger wellness businesses, they're too focused on internal relationships, opportunities and problems.  Smaller businesses and individual practitioners just don't make the time. Yet enhancing your professional visibility in your field  - creating your personal brand - is vital for your professional success.  It turns you into a "franchise player" for your employer.  And it's also a great source of free publicity for your wellness business whether you're big or small. Best of all, it's a portable asset.  Your employer and title may change, but your professional reputation will always travel with you. Building your reputation and visibility takes time.  So start now.  Don't keep putting it off or you'll find yourself wishing you had more chips on your side of the table later. Make sure your monthly to-do list always has at least one of these brand-building activities on it: Click to read eleven ways to build your professional visibility... Rate this article and enter our drawing for a free copy of "Write A Compelling Wellness Case Study: Let Your Clients Speak For You" Can't access the survey? Just e-mail us.

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