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Sales, marketing & strategy for health and wellness businesses

 

Leslie Nolen, national health & wellness business expert

Leslie Nolen

Health & wellness business expert

 

Questions or comments? Just reply to this email, and your message will come straight to me. 

 

Next week!

Whys & hows of online customer reviews

 

Greetings, y'all!

 

 

Ad errors, Pt 2 (+ a last minute addition!)

 

Part 2 of our list of the top 10 advertising errors made by health and wellness businesses, with examples and what to do instead.

 

 

Tis the season for silliness, apparently

 

The Where To Eat flowchart (I'd add Chipotle, in the "not too late, when you want recognizable food" category). 

 

Unbelievable. Jumping off cliffs in winged suits. Oh, did I mention the skis?

 

And would you believe me if I told you that SexyPilgrim.com was a bodybuilding product ad? No, I didn't think so.

 

Poll results: licensing yoga?

 

Interesting results from our poll - should yoga instructors and/or yoga schools and teacher training programs be licensed?

 

Everyone who voted said no to both questions.

 

But several subscribers emailed me to say that if personal trainers are regulated, yoga instructors should be too.

 

An interesting parallel, I thought.

 

More to add?  Just "reply" to this email.

 

Enjoy,

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Leslie Nolen, President
The Radial Group
Sales, marketing & strategy
for health and wellness businesses

Dallas, TX