Sales, marketing & strategy for health and wellness businesses

3/29/10

Leslie Nolen

Health & wellness business expert

Questions or comments? Just reply to this email, and your message will come straight to me. 

Next week!
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Greetings, y'all!

LOHAS Investors' Circle conference 4/18 - 20. Venture capital networking for businesses focused on "Lifestyles of Health And Sustainability."  Details here.

Goin' to the chapel

You shouldn't propose on the first date, and you can't expect to close the deal with an employer you've just met.

Here's a step-by-step guide to progressively building a relationship with potential corporate wellness clients.

Does your marketing say you hate your clients? 

Most wellness professionals genuinely care about their clients and respect them as individuals.  But that message doesn't always come through in conventional fitness marketing.

Here's a real-life perspective on how clients see some fitness marketing.

(And here's how to spot lack-of-respect issues on your team).

Kindergarteners + crayons = too cool for school!

Handmade thank-you cards from our Yogalicious kids (and for you yogis and yoginis - I recognize tree pose, but please hit "reply" and tell me the name of the other pose!)

(Yogalicious background here)

Enjoy!

Leslie Nolen, President
The Radial Group
Sales, marketing & strategy
for health and wellness businesses
Dallas, TX

About The Radial Group

You know healthy living. We know healthy businesses.

Our sales, marketing and business strategy resources help health & wellness business leaders build strong and personally satisfying businesses that make a difference in people's lives.

Go online at www.RadialGroup.com to check out expert advice on sales, marketing, finance and more.