Marketing services & profit strategies for health and wellness businesses

5/3/10

Leslie Nolen

Health & wellness business expert

Questions or comments? Just reply to this email, and your message will come straight to me. 

Next week!
Marketing calendars - from sporadic to strategic marketing (includes free template download)

Other ways to get our wellness business know-how:

Recent

Direct Mail Pt 4: Seed Lists, Tracking, Frequency, Follow-Up

Direct Mail Pt 2/3: Form Factor, Offer, Pricing, Call-To-Action

Direct Mail Pt 1: Campaign Goals, Budget, Timeline, List Selection

Goin' To The Chapel: How To Sell Corporate Wellness

10 Biz Plan Hot Spots

Greetings, y'all!

I had a truly excellent customer service experience this weekend.

From toddler to teenager - your business grows up! 

And same as with kids, your management team's priorities should be distinctly different at each step along the way.

How do you define "wellness"?

Wellness = "state of wellbeing"?! Duh!  We can do better than that.

These definitions of wellness are the most meaningful I've seen so far - post yours or email me and I'll share them in the next newsletter.

(And food for thought: how do we refine our definitions so that they have meaning from the employer's perspective?)

Murph's last 2010 appearance... 

Vote now on the fitness super-power YOU want - this poll closes in a week and then we'll draw a winner out of the (online) hat!

Enjoy!

Leslie Nolen, President
The Radial Group
Marketing services & profit strategies
for health and wellness businesses
Dallas, TX