Marketing services & profit strategies for health and wellness businesses
5/17/10
Leslie Nolen
Health & wellness business expert
Questions or comments? Just reply to this email, and your message will come straight to me.
Next week! How to spring-clean your wellness website
Other ways to get our wellness business know-how:
Recent
Marketing Calendars: From Sporatic to Strategic Marketing
The Three Stages of Health & Wellness Business Growth
Direct Mail Pt 4: Seed Lists, Tracking, Frequency, Follow-Up
Direct Mail Pt 2/3: Form Factor, Offer, Pricing, Call-To-Action
Direct Mail Pt 1: Campaign Goals, Budget, Timeline, List Selection
Greetings, y'all!
Is your website like an art gallery?
You know...folks wander quickly through...then leave for the next spot on their list.
Well, websites don't generate leads by accident. Build these five "engagement hooks" into your site so it'll instantly click with potential customers.
Will...or skill? Obstacles to lifestyle change
Interesting results from this American Psychological Association poll.
The NIH's targeting eleven behavior change research tracks (starts halfway down the page). Goal's to connect basic science to real-world behavior change interventions.
Want more? The kick-off meeting's 6/09 summary.
Does my office golf book count?
Enjoy!
Leslie Nolen, President The Radial Group Marketing services & profit strategies for health and wellness businesses Dallas, TX
