Marketing projects typically have up to four cost elements:

Radial’s services: $45/hour to $225/hour for concept, design, writing & consulting services. For example, holiday marketing campaigns run $450 - $950.

Print production, if any: Varies by job. For example, a very small print run of 100 full-color oversized postcards costs less than $100 including shipping. A 5000-postcard run is about $200.

Ad placement, if any - varies wildly. We rarely recommend mass media advertising due to poor response rates.

Stock graphics, if any - typically $25 to $500 depending on the quality and resolution.

Pricing Guidance

Maximize your marketing dollar

Connect the dots between your email, print and online marketing to increase sales and word-of-mouth

Integrated Marketing

Website gap analysis

Identifying missing information essential to support the eight buying stages

Website content creation

Writing headlines and text from scratch or editing what you’ve got

Banner and display ads

Concept, design and creation

Social media - Twitter, blogs, Facebook

Setup and configuration, integration with other online tools, ongoing

Online Marketing

Concept, design, text and production of

brochures

sell sheets

postcards

flyers

conference displays

posters

white papers

special reports

promotional displays

promotional merchandise

Print Marketing

Email newsletters

Initial concept & design for your email newsletter plus a manageable content strategy

Ongoing creation of your weekly or monthly newsletters, including content

Marketing email campaigns

Concept, design and copy for

Single product promotions

Special offer promotions

Holiday marketing campaigns

Lead generation campaigns

Reactivation of prior clients

Referral campaigns

Email Marketing

Compared to solo designers & copywriters

We “get it” because we work only with health & wellness businesses. No need to train us on basics.

We know business. Designers know design. Copywriters know content. As your “creative director”, we integrate design and content to increase your sales.

We have a track record and we guarantee your satisfaction. Hiring contractors is a roll of the dice.

You get the final Photoshop or Publisher files - we don’t hold them hostage.

Compared to your in-house team

We work with many wellness businesses, not just one. We know firsthand what works and why.

We’re professional, fulltime marketers. Not admins, virtual assistants, or interns.

No distractions, so projects get done promptly.

We tell you what we really think, even if you don’t like it. That’s tough for employees to do.

Why Radial?

provides the right information for each of the eight stages

is specifically engineered to help potential clients buy with confidence

has “words and music” tailored to attract only those who truly value your services.

Successful marketing follows the eight buying stages in our Healthy Habits Profit Roadmap. Everyone moves through these stages when they buy wellness services.

You get results when your marketing:

Pretty brochures and flashy websites aren’t enough.

Right information, wrong time. Cold calls. Mailing brochures to virtual strangers.

The “me too” problem. Your marketing’s a rewrite of everyone else’s stuff. Your business looks just like every other health club, wellness center, etc.

No (or ineffective) followup. Pushing for a sale doesn’t work - but what does?

Here’s what probably happened:

Your corporate wellness business sends brochures - but no one calls back.

Your wellness center posts flyers - but hardly anyone shows up.

Your health club has a booth at every health fair - but no new members.

Has this ever happened to your business?

Print, Email & Online Marketing

Call us at 877-851-0098 or email us for a no-hassle prioritization

of your current marketing opportunities.

See examples of successful marketing strategies and materials for a corporate wellness provider, a weight loss business, a fitness business and a yoga studio.