WebSavvy: Practical Internet Strategies For Wellness Businesses
These five essential holiday marketing emails boost revenue for health clubs, wellness centers, and other health and wellness businesses by inspiring purchases across the entire spectrum of gift-giving possibilities. They’re listed in the order that we recommend you send them: 1) The “What’s New” email Send an early email highlighting the products, programs and services […]
The trick to marketing with news stories is to put a spin on the headline that ties it into your fitness, wellness or healthy lifestyle program. Too many blog posts and email newsletters simply regurgitate a fitness, nutrition or health headline or news story. I know exactly how it happens. Your marketing team’s in a […]
In the old days, building a website was hard and expensive. Now it isn’t. These days, if you’ve picked the right website platform, you should never have to pay a developer to update simple text content on your site. And if your in-house team has a moderate amount of technical savvy, they ought to be […]
Do your health club or wellness center’s marketing emails and newsletter subject lines actually work? For many of you, subject lines are an afterthought. They’re the last thing you write, and get the least attention. That’s a big mistake. Because your subject line determines whether your subscribers spend even a second looking at your email. […]
Tips for effective fitness, nutrition and wellness blogging.
Let’s bust some myths about fitness, nutrition and wellness websites.
Did you think online survey tools were just for opinion polls? Not true! They’re actually powerful and underused wellness marketing tools.