These thirteen tips tell you how to market your wellness business and increase its visibility in your community by capitalizing on hundreds of official health observances like Thyroid Awareness Month, Recess at Work Day, and others. [Read more...]
The holidays are a wonderful yet underappreciated opportunity for health and wellness businesses. Why?
Halfway through the year! Find out if your wellness business plan is on track with this self-assessment.
We’ve all hired someone who turns out to be lacking knowledge in certain key areas. Maybe their understanding of healthy nutrition isn’t up to date. Or their ideas about conditioning need a refresh. Or their subject-matter knowledge is great, but they don’t know how to handle certain customer interactions smoothly.
These wellness testimonial best practices bootstrap a powerful and free resource that’s right in front of you. Isn’t that better than spending thousands of dollars on SEO and print marketing?
By “great” I mean a client who gets the most bang for your buck when you hire us or another marketing firm to help get your fitness, nutrition or wellness business to the next level.
Tired of freeloaders? Selling health and wellness is a lot like selling premium chocolate.
al-tru-ism [noun]: unselfish concern for the well-being of others.
When altruism meets marketing, the result is free publicity, revenue now and later, phenomenal customer loyalty, and turbocharged word-of-mouth for your wellness business.
We always ask fitness, nutrition and wellness clients why their customers buy from them.
Radial’s nine rules for graceful, customer-friendly wellness marketing: