Rethinking The Business Of Wellness

Fitness Trackers – Are They All Created Equal?

People like activity trackers because they reward you by providing quantifiable feedback that you’re being healthy and fit. Hey, it can be motivating to find out you walked over 10,000 steps since you got out of bed. And they make it easy to set exact goals.

fitness trackersBut maybe you’re wondering about comfort, accuracy, syncing, battery life, calibration and whether or not they’re worth the price (most are over $100).

For the pros and cons of some of the most popular brands (Jawbone Up, Fitbit Flex, Nike+ FuelBand), here’s an informed comparison by consumer technology reporter, Lauren Goode. And I’d love to hear what YOU think about them – use the comment section to share your experiences- good/bad or indifferent.

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