Rethinking The Business Of Wellness

Try This: Educate Your Nutrition-, Lifestyle-Change Clients By Singing To Them

Quick–what song is playing in your head right now? Do you know all (or most) of the words? What does this have to do with your health/wellness/nutrition business?

singing guidelinesThis inspired video (below) reworks the 1995 Breakfast at Tiffany music video to teach docs the recommended protocol for asthma (back story here).

Before – spotty awareness, at best, of treatment guidelines.

After – close to 100% awareness.

I can think of lots of applications for this teaching approach in health and wellness!


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